OPENING CONFERENCE

ANASTASIA V. SERGEEVA

July 9th, 2024

12:00 p.m.

Dr. Anastasia V. Sergeeva is an Associate Professor at the KIN Centre for Digital Innovation, School of Business and Economics, Vrije Universiteit Amsterdam. She holds a PhD in Management from the Graduate School of Management of St. Petersburg State University and a master’s in management from the same school. Dr. Sergeeva conducts ethnographic research and draws on theories from sociology, anthropology, and philosophy to trace what happens to work “in the wild” once novel technology is taken up. Her studies focus on identifying and explaining the unexpected consequences of technology for work, expertise and organizing. Examples of dr. Sergeeva’s ethnographies include work on social robotics in care, predictive policing, artificial intelligence for hiring, surgical robots, machine learning in agriculture, and others. Her work has received “Best paper awards” from the Academy of Management and the International Conference on Information Systems. Dr. Sergeeva is a Senior Editor at Organization Science.

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